We have important stories to tell.

Scenic America has been leading the fight to protect our nation’s scenic beauty and visual character for more than 40 years. We are the leading authority on scenic conservation issues, from billboard control to scenic byways to community planning.

Learn more about our issues, take note of our story ideas, and check out our latest news and updates. If we can be of assistance with a story, contact us.

Our Legacy: More than 40 Years of Battling Billboard Blight

For more than 40 years, Scenic America has helped communities battle billboard blight. Our organization was founded in response to weak enforcement of the Highway Beautification Act, but over the years, we’ve evolved to be a leading force in the fight for keeping America beautiful. Learn more about our history.

Our History

Why Beauty Matters

In addition to marring the beauty of our communities, billboards, aboveground utility infrastructure, and irresponsible development negatively impact our health and wellness, property values, and the environment. Our growing body of research provides support for arguments against digital billboards and other intrusions.

Explore our collection of studies, white papers, and statistics from across the country to inform your research on the dangers and risks of scenic blight.

Research and white papers

Beauty is Good for Business

States, cities, and localities across the country have recognized how a community’s scenic qualities positively impact residents’ quality of life. Scenic beauty also makes destinations more appealing for tourism and economic development.

Case Studies